Audition Statistics!  A lot of people wonder what is considered a good booking ratio?  How many auditions does the average voice actor do before booking a job?  If you’re a voice actor or even just your average person curious about the voice over industry, you’ve probably asked yourself these questions before!

The answer?  I don’t have one.  End of entry, hahaha.  Kidding!  Alright so in all seriousness there really are no exact numbers here.  There’s no science or even mathematical equation in voice over like x = y or 1+1 equals 2.  1 + 1 does equal 2 but unfortunately, it’s just not that simple in voice over.

What I can tell you is that the more auditions a voice actor does the better their chances are of booking work!  Seems logical right?  But there’s a bit more to it then that.  In the beginning new voice actors often find auditions to be a daunting thing.  When you haven’t booked any work, it may seem like you’re sending off those auditions into an open abyss…never to be seen or heard from again!  While there is a bit of truth to that, it’s not all doom and gloom!

The reality is if a voice actor books 1 out of 100 auditions there not doing too bad.  Now some people reading this may think those numbers are crazy.  And to be fair, they can be a bit discouraging.  But they don’t necessarily show the whole picture. 

Once a voice actor becomes established, they may start seeing numbers like 1 out of 80, 1 out of 50, maybe even 1 out of 30.  Of course, even the most successful of voice actors will go through dry spells.

So how can voice actors increase their numbers and get a better booking ratio?  Well, the first thing to understand is that there are a lot of factors involved in the auditions process that are simply out of the voice actors’ control.  Some of those factors are things like the voice the producer hears in their head, whether your audition gets listened to, job gets canceled, specs change, or perhaps the person listening to your audition was hungry for lunch and didn’t pay close attention to your read, lol.  You can’t control those things!  But they’re a part of the process.

The biggest things you can control are the quality of your read, the quality of your recording, and the time at which you submit you audition.  If the quality of your recording is substandard it’s gonna be difficult to book work.  So, make sure your studio is broadcast quality.  The biggest factor is the read itself.  Make no mistake, the competition out there is fierce.  So be on your game!  The next factor is the time at which you submit.  When it comes to online casting, speed is the name of the game.  Always try to get your audition in as quickly as possible.  With agent submissions timing is not as much of a factor but it can still come into play.  Again, always try to get your audition back to you agent quickly.  They may be sending auditions to the client as they come in.

All that said, I think one of the most important factors in increasing your booking ratio is making sure you only read for projects you’re right for.  This can be challenging.  Especially at the beginning of a voice actor’s career. 

While it would be great if all voice actors could read for everything, unfortunately this is simply not the case.  Make sure to know what your “money read” is.  I can sometimes be picky about what I read for.  I may get an audition that on the surface it seems like I would be right for.  But for whatever reason it’s just not rolling off the tongue.  I know my work so well that I can usually identify whether or not I’m right for a particular spot.  And if I’m not right I simply don’t audition for it.  Yes auditions are a numbers game, but don’t play the game if you don’t have a legitimate chance of winning!  Right? 

Now you may be wondering how many auditions a day does the average voice actor do?  Again, there are no definitive answers here.  I can tell you that working voice actors audition every day.  Some have been known to rack up 30 plus auditions a day.  Others hover more around the 5 to 10 auditions a day.  You can’t book work if you don’t audition.  If you’re right for it, audition for it!

At the end of the day, statistics in voice over are really tough to comprehend.And not because they’re harsh, but because they’re tough to calculate.If you’re a struggling voice actor try not to compare yourself to others.It won’t do you any good.The only person you’re in competition with is yourself.Keep sharpening your read through practice.Don’t give up on auditions.Forget about the numbers, and don’t worry about the statistics.Just step up to the mic and take a swing!

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